Personas you can talk to, sell to, test on and learn from. Starting with conversation rehearsal — extending to everywhere you'd want a real customer in the room, but can't have one.
Spoken conversations, not just chat
Train counter staff on a new launch, a tricky objection, a return that should have been a sale — spoken out loud, against personas that listen and answer back like the real thing. It's a conversation, not a chat window. Pick one and run a turn.
A persona realistic enough to practise against is a persona you can also question, pitch to and study. The same library climbs into the rest of the building.
Anywhere you'd want a real customer in the room, but can't have one.
We're building the first personas now. Leave an email and we'll bring you in as they're ready.